Siemens delivers innovations in immersive engineering and AI to enable the industrial metaverse

Siemens unveiled innovations that are combining the real world and the digital worlds to redefine reality as it opened CES 2024, the world’s leading technology gathering. Siemens announced new partnerships and breakthroughs in AI and immersive engineering to enable the industrial metaverse, and highlighted how these technologies are empowering the world’s innovators to thrive using its open digital business platform, Siemens Xcelerator. 
 
“We envision the industrial metaverse as a virtual world that is nearly indistinguishable from reality, enabling people — along with AI — to collaborate in real time to address real-world challenges,” stated Siemens CEO Roland Busch. “This will empower customers to accelerate innovation, enhance sustainability and adopt new technologies faster and at scale, leading to a profound transformation of entire industries and our everyday lives. Together with our customers and partners, Siemens is proud to announce new products that will bring the industrial metaverse a step closer to all of us.”
 
“Siemens is making the industrial metaverse more accessible so that our customers can use it to solve their real-world problems faster, more sustainably and with greater efficiency – and we will make it available to companies of all sizes, so that everybody can turn their big ideas into world-changing innovations,” said Cedrik Neike, Member of the Managing Board of Siemens AG and CEO of Siemens Digital Industries.

Siemens & Sony partnership to enable immersive engineering

Siemens and Sony Corporation (Sony) are partnering to introduce a new solution that combines the Siemens Xcelerator portfolio of industry software with Sony’s new spatial content creation system, featuring the XR head-mounted display with high-quality 4K OLED Microdisplays and controllers for intuitive interaction with 3D objects. Enabling designers and engineers to create and explore design concepts in a borderless immersive workspace, the new solution will kickstart content creation for the industrial metaverse. Expected to be available later in 2024, Siemens’ NX™ Immersive Designer, an integrated solution that combines Siemens’ NX software and Sony technology, brings immersive design and collaborative product engineering capabilities to Siemens’ flagship product engineering solution.

“At Sony, we are passionate about empowering creators with cutting-edge technologies, and in the field of spatial content creation, we have thrived in innovating the way they work by utilizing our proprietary motion and display technologies,” said Yoshinori Matsumoto, Executive Deputy President and Officer in charge of Technology and Incubation, Sony Corporation. “By combining our technologies and Siemens’ expertise in engineering, we are excited to enable more immersive engineering that redefines the daily workflow of designers and engineers. The high-quality, realistic rendering and intuitive interaction will give creators tools to pursue a more immersive creative processes that fuels further innovation in the industrial metaverse.” 

In addition, Siemens and Amazon Web Services (AWS) are strengthening their partnership and making it easier for businesses of all sizes and industries to build and scale generative artificial intelligence (AI) applications. Siemens is integrating Amazon Bedrock - a service that offers a choice of high-performing foundation models from leading AI companies via a single API, along with security, privacy, and responsible AI capabilities - with Mendix, the leading low-code platform that is part of the Siemens Xcelerator portfolio.  

Through a keynote address and exhibition presence, Siemens is highlighting how its customers are using the Siemens Xcelerator open business platform to transform how we Live, Work, Play and Make. 
 

Growing the Siemens Xcelerator ecosystem

Alongside the visitor experience at CES 2024, Siemens is presenting opportunities for customers, partners and developers with the Siemens Xcelerator Developer Experience. With the launch of its Siemens Xcelerator Developer Portal, Siemens is taking a giant leap forward, delivering a first-of-its-kind platform consolidating all Siemens’ APIs and developer resources. This portal, part of Siemens Xcelerator, operates on principles of openness and collaboration, providing developers a unified space to explore and access Siemens and partner APIs. 

In collaboration with Microsoft, the developer portal introduces a Chatbot, offering an innovative AI companion to enhance the development experience. Seamlessly integrated with industry-leading API platforms like Postman, the Siemens Xcelerator Developer Portal ensures a streamlined and developer-friendly journey from discovery to deployment. 

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